what is a brand story?

Your brand story tells the world and potential customers who you are, what you offer, why that offer is for them, and why they can trust your brand. Your brand story helps you and your business deepen client relationships built on common values.

Why do i need a brand story?

Because it’s the foundation for all your marketing content. It provides a clear through-line for your messaging. Without it, your company will not reach its potential customer base. Brand stories create emotional responses for the people who become repeat clients and advocate for your brand.

Which program is right for me and my business?

That depends on your business goals, how quickly you want to lock in your messaging and how you operate.

• Do you prefer to learn on your own with self-study courses?

• Do you prefer to learn in live group sessions with Giselle as your guide and mentor helping you define your brand and craft your story in a community of like-minded business owners?

• Do you prefer to work one-on-one in a journey customized for your specific goals for branding, content development, marketing and/or business strategy?

• Do you prefer a combination of the above?

Assess your needs, schedule a call and let’s discuss.

where can i watch brand tip videos and other awesome marketing content?

Go to Giselle’s YouTube channel for brand tips, marketing how-tos, the entrepreneur’s Idea to Launch series and other branding secrets.

where can i buy gigi’s organics latin seasonings?

Go to gigisorganics.com! Purchase organic, flavor bomb-alicious adobo and sazón Latin seasoning salts, watch cooking videos and find yummy, healthy recipes.

where can i watch ecorico tv?

Go to gigisorganics.com and EcoRicoTV on YouTube to watch Giselle cook earth friendly, yummilicious, healthy recipes; get cooking tips; and have fun in the EcoRico kitchen!